Skip to content
Future Tracker

I'm the Ruler of the Common Cold – and I Can Share with You How to Avoid One

Around this period a year ago, I ended up on a TV programme alongside three vocalists. Present were a rapper of Ghanaian heritage, a big pop star, plus a renowned mezzo-soprano. It was deep midwinter. The previous evening, I attended a longtime friend's 60th birthday, packed into a local bar's party area in a Surrey location. The festivities were fun, however at that moment, simply to make conversation, I wondered how it was possible to avoid catching a cold as numerous attendees were part of an orchestra of winter ailments. By the way, why do certain individuals blow their noses so loudly, and some do not? A topic for future discussion.

The Response from the Singers

When I brought up my evening, these three musicians backstage at the TV studio responded in two ways. Firstly, they edged away from me. Second, they launched into an animated conversation about preventing colds and this naturally enough given their line of work was something of an obsession for them. That makes sense, but I'm also deeply invested – I need to dodge colds no matter what because the colds I get are worse than anyone else’s. I don’t have a medical certificate to confirm this, yet I'm certain it's factual. My symptoms persist. My nasal passages are more congested, my throat is scratchier, my coughing fits are louder, barkier and apparently endless. My family, familiar with the early throat signs indicating trouble ahead, sometimes banish me or evacuate the area. When I worked as a sports broadcaster, my poor colleagues in the studio gallery learned to recognize the signals. “Earpieces out!” the producer would yell to the staff before I deafened them all, blowing the wiring in their headphones.

Handling Nasal Congestion

As for my blocked noses, I could go on and on. Aerosols, liquids, even the electric shock of fumes of boiling plum brandy my mum prescribes … they all work for a while until they fail. Nothing is quite as sad as a Midlands dialect delivered with no nasal airflow. In other words, it sounds a bit nasally restricted at the best of times. On the plus side, it draws pity, which isn't ideal. During my initial university year, away from my mum and her medicinal brandy, the janitor in our dorm felt sorry for me. “I’ve got just the thing for that, you poor thing. Be right back.” She was extremely kind, very Irish, and demanded I eat the peeled, raw onion she presented to me. She monitored my consumption. Kind soul. No improvement resulted, sadly, other than causing digestive turmoil and making my breath smell terrible.

The Mezzo-Soprano’s Cold Avoidance Regime

So no, I loathe winter illnesses and firmly believe avoiding is superior to treating which whether folk remedies or not, fail to help. I listened intently together with the other artists while she explained her health practices. With seasonal gigs on the schedule, she clearly took it all very seriously. She commanded us to sanitize hands regularly during the cold months from what I gathered plus, there were special precautions required for social events and gatherings. Prior to socializing, she suggested a few applications of a preventive product up each nostril – regardless of symptoms. Intense. It appealed to me. And, listen to this, she required a repeat application after the party with another couple of squirts of the same stuff.

My Experience

I followed suit. And I can report I didn't sniffle all winter. It wasn't perfect: the numerous products I purchased, misplaced, bought again, found, and so on. Plus the frustrating time when you discover you've crushed the hand sanitizer kept in your jeans and it's oozing out. Still, a small cost for the benefit. With winter returning, I'm fully prepared with the singer's suggested supplies. I'm prepared to combat.

The writer

Chase Madden

A tech futurist and AI researcher with over a decade of experience in emerging technologies, passionate about demystifying complex innovations.

Future Tracker

Type to search articles.